How Airbnb has resisted the COVID-19 Crisis and adapted to shifting demand?
The Coronavirus pandemic has hit the world hard, with travel one of the most affected industries. As such, Airbnb and its competitors have all been faced with an exceptionally tough climate, but have their performances suffered equally?
Through the depth of the impact and now in the midst of recovery, Airbnb has demonstrated its ability to survive the harshest test, but also to survive better than its competition, which can only be reassuring ahead of its IPO. How will it continue to fair in this new climate?
As the decline in booking demand hit, Airbnb retained its booked nights best, going from bottom of the pile year on year, to top. The numbers are not good, but they show something poistive for Airbnb, who have maintained their dominance in booked trips throughout 2020 also.