Airbnb is one of the most influential entities in the western vacation rental industry. Since the pandemic, its revenue numbers have rising year after year, amounting up to a whopping 2.9 billion USD. This reflects the companies opulence, as well as the trend of success in the industry as a whole.
While the pandemic played havoc with travel liberties across the globe, restrictions were somewhat less stringent in the United States. As a result, Summer 2022 appetite has been slightly curtailed compared with Europe for example. We have analysed Summer occupancy in top US vacation rental markets to identify those performing best and worst.
Just 6 months to go until the FIFA World Cup! We’ve seen the effects of international events in certain markets (Champions League final). So, what is the impact of Qatar 2022 World Cup on short-term rentals? We explore current vacation rental data for not just Qatar, but neighbouring Arabian nations also, including occupancy, pricing & supply.
We go one step further by publishing our forward looking, on the books occupancy. Guess what – Summer 2022 vacation rental data shows unprecedented demand. See the growth across world regions and European destinations in this article. Explore a real-life example of the importance of this visibility to short-term rental property managers.
For property managers, one of the most challenging dimensions of short-term rental pricing strategy is events. One-off events are especially difficult to handle, with property managers blind as to the levels of demand that can be expected without historical data & how to build strategy optimally. Forward-looking data can demystify the picture, so, let’s explore the impact of the 2022 Champions League final on Paris short-term rentals: What’s the change in pricing & occupancy?
How do you choose the right price for your short-term rental? We talk seriously about setting optimal variable rates. In reality that ‘right price’ will look different on a different platform or date. This is the fundamental principle of dynamic pricing.
Setting optimal variable rates is crucial to a vacation rental property manager’s bottom line. And, while there’s data to inform and automated pricing tools to implement these rates, it pays to understand the principles. So why not read on?!