Vacation rentals represent a significant sector of accommodation in every market worldwide. So how do you understand their impact, demand, revenue and growth? Data. In this article we dive into DMOs & data: how tourism organizations should approach short-term rental analysis to answer their questions & strategise effectively for their whole market.
Vacation rentals are primed for another golden age, and supply can tell the story. We take a look at the vacation rental supply evolution we’ve tracked in top cities from January 2019 to November 2021, including the pandemic. We also analyse the impact of regulations on inventory in those cities under most regulatory pressure.