For property managers, one of the most challenging dimensions of short-term rental pricing strategy is events. One-off events are especially difficult to handle, with property managers blind as to the levels of demand that can be expected without historical data & how to build strategy optimally. Forward-looking data can demystify the picture, so, let’s explore the impact of the 2022 Champions League final on Paris short-term rentals: What’s the change in pricing & occupancy?
Data
New vacation rental data tracker: demand trends facing property managers in 2022
In Q1, our tracked continents registered positive vacation rental reservations with respect to pre-covid levels for the first time. The headline: short-term rental demand has exceeded pre-pandemic levels. We wipe the slate clean to look at demand trends facing vacation rental property managers in 2022. To mark this moment, we have launched a brand new vacation rental data tracker. It’s a free resource, where you can explore more of the insights below.
Free vs PRO vs BI: which transparent data dashboard is best for you?
We explore which Transparent vacation rental data dashboard is best for you as we look at the ways in which each will help you to optimize your property management strategy, and maximize your revenue. Vacation rental data is invaluable – explore here which dashboard is the best solution to help your business grow
Is my vacation rental listing underpriced? The devil in the details
A property manager in Colorado recently got a new view into their market. Their 3 bedroom home was consistently booked and earned enough to cover its expenses – by most measures a success story! Yet when looking at the full picture, how successful? Like so many other property managers, they started to wonder “is my vacation rental listing underpriced?”
Utilising internal reservations data & market data to optimize property manager performance
As a revenue or property manager, how do you improve performance? The first step is internal reservations data & market data, which allow you to project, set targets, track progress & identify key adjustments. We look at types of vacation rental data, applications & resources including Transparent tools.
Vacation rental distribution: How Airbnb, Vrbo & Booking.com OTAs compare
This article dives into how Airbnb, Vrbo & Booking.com OTAs compare, and what it all means for vacation rental distribution.
OTA performance through the recovery is relevant to some degree, and whilst there are some core, widely acknowledged differences, a data-based look at the shape of each short-term rental OTA is a huge step towards understanding your short-term rental distribution. What does the average listing look like? (Who you’re competing with) and what does the average booking look like? (Who your guests would be). Read on for the importance of distribution strategy and OTA comparisons.
European Travel Will Not Fully Recover Until 2024
Despite a major recovery this summer, European travel volumes are still behind the pre-pandemic days, which are not expected to be surpassed until 2024. The most recent edition of the ‘European Tourism Trends & Prospects’ quarterly report from the European Travel Commission (ETC) continues to monitor COVID-19 impact on the sector, examining how travel is rebounding amid the current wave of infections and ongoing vaccination programmes.
DMOs & data: how tourism organizations should approach short-term rental analysis
Vacation rentals represent a significant sector of accommodation in every market worldwide. So how do you understand their impact, demand, revenue and growth? Data. In this article we dive into DMOs & data: how tourism organizations should approach short-term rental analysis to answer their questions & strategise effectively for their whole market.
Vacation rental supply evolution in top cities & the impact of regulations
Vacation rentals are primed for another golden age, and supply can tell the story. We take a look at the vacation rental supply evolution we’ve tracked in top cities from January 2019 to November 2021, including the pandemic. We also analyse the impact of regulations on inventory in those cities under most regulatory pressure.
Latin American Vacation Rental Survey 2021: optimize for 2022
The Transparent survey is back: get your hands on the Latin American Vacation Rental Survey 2021! We ask LatAm property managers all the important questions to bring you the analysis and insights you need to optimize your strategy for 2022.
Vacation rental supply 2021 – inventory evolution in top countries
Vacation rentals are primed for another golden age, and supply can tell the story. We take a look at the evolution we’ve tracked in top vacation rental countries and also the change over the course of the pandemic.